Playform is one of a handful of platforms that makes creative machine learning more accessible
Playform claims to be the only platform that offers AI that can generate wholly original art.
The tool is powered by a system called a generative adversarial network (GAN), which backs most visually creative AI.
Brands and agencies are beginning to explore GANs, but some say the tech isn't accessible enough.
A number of breakthroughs in the past few years have given artificial intelligence newfound creative abilities, with implications ranging from an internet underbelly of deepfakes to a burgeoning AI-generated art scene. But because of the complexity of the neural networks involved and the sometimes-arduous coding and training process, such capabilities can also be hard for non-coders to master.